Hey, hi, hello! I’m Sam. Thanks for stopping by!

I’m a Product Designer with a background in marketing and psychology. As a naturally curious person, I have always been interested in understanding the why — the why behind our behaviors, preferences, and decisions. I love that I’m able to lean into this curiosity in my work, as I design with empathy to create experiences that balance both user needs and business goals. 

In my free time, you can find me eating my way through Los Angeles, planning my next trip (my travel bucket list is very long), spending time with my friends and family, or playing Splendor (currently my favorite board game) :-)